CoinMENA, a leading digital assets exchange in the Middle East and North Africa (MENA) that is licensed and regulated by the Central Bank of Bahrain (CBB), announced today that it has joined Visa’s Fintech Fast Track program, speeding up the process of integrating with Visa, a world leader in digital payments.

The Visa Fintech Fast Track program will allow CoinMENA to leverage more easily the reach, capabilities, and security of VisaNet, the company’s global payment network, and launch a host of Visa-exclusive services, including the CoinMENA VISA Card.

The company will also benefit from the Visa Fintech Fast Track program to introduce a series of partner initiatives specifically designed to simplify onramp and offramp operations for its users.

Moreover, by joining Visa’s Fintech Fast Track program, CoinMENA now has the ability to access Visa’s growing partner network and experts who can provide guidance in helping them manage the project in the most efficient way possible.

Commenting in a joint statement, CoinMENA Co-Founders Dina Sam’an and Talal Tabbaa said, “We are delighted to have entered into this five-year strategic partnership with Visa. Joining forces with one of the largest payments technology companies on the planet will enable us to further expand and enhance the user experience for CoinMENA’s userbase”.

“The Visa Fintech Fast Track program will help CoinMENA gain access to Visa’s global network, not to mention a whole host of partnership opportunities. This is excellent news for our users, who will benefit from a diverse array of incentives as well as greater flexibility than ever before”, said Tabbaa.

“As a Visa Fintech Fast Track partner, we will be able to offer more convenient transaction and payment solutions for our community. This is a huge milestone for both CoinMENA and the sector as it signals to the market that crypto adoption is going mainstream”, Sam’an added.

Alex McCrea, Visa’s Vice President, Head of Strategic Partnerships and Ventures for Central Europe, Middle East and Africa, said: “At Visa, we want to serve as the bridge, connecting the crypto ecosystem with our global network of 100M merchant locations and 15,000+ financial institutions. We are excited for CoinMENA to join Visa’s Fintech Fast Track program given its growth trajectory and solutions roadmap. With the Visa Fintech Fast Track program, we provide leading virtual asset exchanges like CoinMENA with rapid onboarding, industry know-how and investments to gain access to the capabilities that lie within Visa’s global network”.

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